Boost marketing insights with secure access to 2nd party data
Data Republic’s Senate Platform enables marketers to safely share, match, and license data with other brands.
Whether you’re looking to run a co-marketing campaign with a loyalty partner or build a suppression list with a subsidiary, Senate allows CMOs to share data with confidence that data security and customer privacy is protected.
The Senate platform for marketers
The Senate Platform helps marketers to confidently govern data sharing, foster new partnerships and deliver data-driven ROI.
Explore use cases
Build data-driven suppression lists for improved campaign segmentation and ROI.
Loyalty and reward point allocation
Securely share point and reward data while preserving privacy.
Watch a 2-minute overview of Senate Matching
THE SENATE MATCHING DIFFERENCE
Privacy-preserving matching technology
Data Republic’s Senate Matching technology revolutionises customer privacy protections when matching data by providing a more secure, decentralised alternative to common hashing or encryption methods.
With Senate Matching, organisations can de-identify and match datasets without customer personally identifiable information (PII) ever having to leave an organisation’s secured IT environment.
Related news & case studies
APN launches in-house data and analytics capability, Dn’A
APN says the software, Dn’A, has been in development for the past three months – informed by data scientists from PwC and data exchange technology platform Data Republic.
ANZ partners with Data Republic to speed up innovation
The partnership provides ANZ access to the Data Republic platform, which delivers a ‘data sharing control centre’ for organizations to store, categorize and share data while maintaining strict governance and auditing frameworks.
SIA takes stake in Australia tech start-up Data Republic
SINGAPORE – Australian tech start-up Data Republic is set to grow its footprint in Singapore with the help of fresh funds from investors such as Singtel’s Innov8 and national carrier Singapore Airlines (SIA).
LET’S DO THIS
Get more info on how Data Republic can help your marketing team
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