FMCG/Retail Industry Specialists

koji is an Australian-owned market research and consulting agency focused on helping clients understand their shoppers and the retail landscape. koji’s team draws on over 25+ years’ experience in research, management consulting and project management. Whether its bespoke consulting, ready-to-use insights products or shopper insights technologies, the koji team are the specialists when it comes to actionable shopper insights.

koji was founded in early 2011 by Mike Cassidy and Chris Ovenden. They are both ex-Managing Directors of global market research agencies (Synovate, Research International, Nielsen and Gallup) and bring with them 25+ years’ experience in research, management consulting and project management. Mike and Chris have used their passion for smart, business-oriented research to grow koji.

With offices in Sydney and Melbourne, koji works with industry leading FMCG companies such as Coke, CUB/SAB Miller, General Mills, Diageo, Moet Hennessy, and their retail customers, to help them identify & prioritize opportunities, strategies as to how to unlock each opportunity, test initiatives in store, and optimize execution in roll-out.

What koji does

Bespoke Consulting Tailored ad-hoc quantitative, qualitative and mixed-method research designed to solve any kind of shopper business problem you want to throw at us.

Ready-to-use Products Easy-to-launch, innovative products and approaches, including the definitive guide to Australian and New Zealand liquor shoppers, observation via in-store video cameras and quick product feedback.

Technology Focus Part of koji’s mission is to create exciting new approaches that use technology to evolve shopper research and the shopper industry. Have something completely new you would like to pilot? We can help with that.

Market Insights

snapshot™ by koji

The basket-insights report for FMCG marketers
Market Insights

Retail Benchmark

How retailer banners perform versus their sector